Alfa Future People
Festival · 2017–2019 · Nizhny Novgorod region

Alfa Future People

Alfa-Bank

3years of collaboration
40+photo and video reports
30+interactive activities
2sponsor-zone builds

About the project

X-Time contributed to Alfa Future People from 2017 to 2019. The team delivered interactive activities, sponsor zones and media production, helping brands engage festival visitors and capture those experiences in content.

The brief

Make festival partners part of the visitor experience through engaging activities and spaces, and produce photography and video for the brands’ continuing communications.

× Solution

  • Developed and delivered more than 30 interactive activities.
  • Organized and built sponsor zones, including those for Mentos and Beeline, within a three-year collaboration.
  • Produced more than 40 photo and video reports for partners including Beeline, Mentos and Agat.
  • In 2018, served as the official video team for AFP event reports, filming performances and festival activities.
  • Contributed to a film about the festival, capturing its scale, atmosphere and visitor experience.

= Impact

  • Three years of collaboration with the festival and its partners.
  • More than 30 interactive activities and two sponsor-zone builds were delivered, according to project records.
  • Produced more than 40 photo and video reports for partner communications.

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